I’ve admired Nia Long for quite some time. Her glowing skin, perfect hair and adorable freckles; it’s true, I want to be Nia Mutha****ing Long! Who remembers her appearance in Kanye’s “Touch The Sky” video? Raise your hand. Wasn’t it hilarious?! If not, refresh your memory here. Ok, back to the post; I was thrilled when news of her starring in a new short film series took to the internet. But what really had me curious was the concept of the short film. Target Style aka Tarjay (yes, that’s the fancy pronunciation), one of my favorite stores, came up with a shoppable film, a 3-episode film called “Falling For You” starring my favorite; Nia Long and co-stars: Kristen Bell and Zachary Burr Abel.
“Titled “Falling for You,” the short film is a romantic comedy highlighting fall fashion, beauty and home product from Target—a clever extension of the fall marketing campaign.” -Target
The dope part about this whole idea is you can shop specific looks straight from the video! From beauty, to clothes, to furniture; it’s all available at the click of a mouse! You can literally get the look of Nia Long.
Her makeup, jewelry, top, blazer, belt and pants shown above are accessible via Episode 1.
This ENTIRE ensemble is available in Episode 2. I loved this look, perfect for the office and easily taken apart to wear as separates.
I’m guessing that this look will be available in the final episode, released on October 9th.
Great job Target! Their style team is really making a forward march to cutting edge looks; I’ve always gotten maxi dresses, tops and accessories from their store, now I’ll be going deeper into their clothing department versus skimming the edge. Afterall, I want to be Nia Mutha****ing Long! Will you be tuning into to “Falling For You” to get some Target Style? Perhaps you already shop there, what items have you picked up that you adore?